A Secure E-Commerce System for a Campus Mall: A View on the Business to Consumer Relationship
Authors:
ONUIRI Ernest
Publication Type: Journal article
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ISSN Number:
0
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Abstract
Differing characteristics of local environments, both infrastructural and socio-economic, have created a significant level of variation in the acceptance and growth of e-commerce in different regions of the world. The sharp increase of internet usage, as well as the systematic progress of Information Technology has transformed the way goods and services are bought and sold, resulting to exponential growth in the number of online shoppers. Consequently, a lot of differences regarding online purchases have been revealed due to various customer characteristics and types of available products and services. Consumers shop online for goal-oriented and experiential reasons, of which goal-oriented motives are more common among online shoppers than are experiential motives. This paper sets out to design a secured online shopping site with all the necessary and functional features integrated into it using the mall (BU Ventures) of a privately owned Nigerian university as the case study.